Floral design is the art of translating emotions in an arrangement. It is a joining of craftsmanship, knowledge of materials and styling that results in a work of art, appealing to the imagination. Feelings of admiration, amazement, emotion and happiness. What happens when you combine the skills of three of the best flower artists in Europe? An overwhelming experience of creativity, originality, craftsmanship and beauty. This is what Per Benjamin, Max van de Sluis and Tomas De Bruyne can offer with their unique project of collaboration in Life3. The impressive accomplishments of these artists (respectively 1st, 3rd and 5th at the World Cup 2002) hold a promise. Revealing, inspiring and trendsetting: Life3 can make the living art of flowers speak like never before. Together the Swedish, Dutch and Belgian champions want to raise the art of floral design world-wide to a higher level. Life3 lets colleagues, across the world, share in their expertise and ideas through this exceptionally designed book. They introduce the expressiveness of flower arrangement to the highest level and let people enjoy it Per Benjamin, Max van de Sluis and Tomas De Bruyne aimed for the top in their area of expertise. Now that they have reached it, they even want to go further with and in these very special and unique Life3 publications.