Now in paperback, the one-of-a-kind book that People called A thing ofbeauty, that HuffPost declared Awesome, that Milton Glaser said was An excellent introduction . . . delightful, and of which the Wimpy Kid authorJeff Kinney said, I wish I had this book when I was a kid. Written by Chip Kidd, Go is a stunning introduction into the ways in whichdesigners communicate their ideas to the world. Written and designed for curiouskids, Go explains both the elements of design, including form, line, color, scale,and typography, and, more important, how to use those elements in creativeways. Like putting the word go on a stop sign (check out that book cover!),Go is all about shaking things up and kids will love its playful spirit and itspremise: The world looks better when you look at it differently. Kidd writesabout scale: When a picture looks good small, don't stop there see how it lookswhen it's really small. He explains the effect of cropping a picture to make itbeautiful or cropping it even more to make it mysterious and compelling. Howdifferent colors signify different moods. The art of typography, including serifand sans serif, kerning and leading. The book ends with ten hands-on designprojects for kids.