Design Genius : The Ways and Working of Creative Thinkers
This is a core text examining the multi-faceted world of professional design. Readers gain an understanding of the nature of design through its...
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This is a core text examining the multi-faceted world of professional design. Readers gain an understanding of the nature of design through its history from the mid nineteenth century to today's multicultural global marketplace, and learn to recognize the elements and principles of design in colorfully illustrated chapters. The design process is explored in practical terms of conceptualizing, researching, assembling, and presenting and then examined in the context of 2D, 3D and virtual environments, emphasizing user experience and the constraints and needs of client-defined creativity. Chapters open with key terms and objectives, close with multiple offerings for review and practice, while sidebars and end-boxes place focus on topics such as ergonomics, sustainability, and individual designers from a variety of disciplines.
Autor@: Ambrose, Gavin
ISBN: 978-2-940411-96-2
Idioma: Inglés
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