This is an invaluable introduction for designers and creatives on how to createsuccessful digital environments for users.We all engage with digital user experience design and user interfaces every day - if you are reading thison an e-commerce platform then you are doing it right now.The discipline of graphic design is increasingly carried out in the virtual sphere, with a greater emphasison user interaction and user experience than ever before. This book takes students through the crucialstages and skills that are needed for creating successful interactive digital environments, including:Data collectionUser analysisTestingCreating valid contentDesign for different devices and platformsPrototyping and visualizationVisual examples range from screen shots to diagrams and physical prototypes, while case studies featuringdigital agencies and creatives from around the world show how they approach each project. User interface and user experience (UX/UI) are the most important aspects of design today. We allengage in user experience every day on our devices and, increasingly, with smart appliances Covers all of the skills and processes needed to create a successful interactive environment Includes examples and practitioners from around the world, ranging from e-commerce to fine art