To mark its 20th anniversary, this is the first book by and about Golden Goose, the world-famous sneaker brand.With its distinctive Star, Golden Goose is a made in Italy fashion brand that is synonymous with excellent craftsmanship and cool, where imperfection is considered the point of strength and uniqueness.This book is a journey into the Golden personality, family, and community, with interviews, stories, and behind-the-scenes glimpses of its world of creativity, manufacture, and authenticity.The book is formulated into three chapters: The Beginning of Our Journey , these first twenty years, with stories about Golden's employees; Friends and Fans, faces and people who love Golden Goose, from the art world to the music scene; A Glimpse into the Future, unveiling the projects to come, it's new approach to engagement with their lovers and the evolution into a digitally first brand. It is the Golden family's secret diary, where, page after page, the reader can encounter and enter into the Golden spirit and stories.The Golden Family itself is the storyteller: the protagonists are the founders, arti sans, workers, creative force, and even commercial partners themselves. The family is one of the brand's strong and unique values and provides a choral picture of the people who make Golden Goose what it is.