Illustrator Joel Holland created his first book, NYC Storefronts,because he was missing all the places he couldn't visit in his ownhometown during Covid lockdown. Now he's set his sights onLondon a city that feels at once ancient and modern, traditionaland quirky, homey and hip. Made with the same energy as NYCStorefronts, this book has a distinctly English vibe. It divides thecity into five navigable sections (Central, North, East, South, andWest), and highlights its diverse mix of cultures. In each chapteris a sprawling selection of shops, brought to life by Holland'scharming drawings and London-based journalist Rosie Hewitson'scaptivating descriptions.This collection of more than two hundred shopfronts runs thegamut of old to modern-day London: stately bookshops, umbrellastores, tailors, hatters, and pubs, but also trendy restaurants, bars,and boutiques. A number of places are deeply profiled, includingstoried jazz club Ronnie Scott's; Hatchards, the UK's oldest-surviving bookshop; Caribbean record store People's Sound;Rowan's Tenpin Bowling Alley; beloved Turkish restaurant MangalII; and gender-affirming hairdressers Open Barbers; each one islovingly detailed in Holland's gentle tones. An informative guideto discovering all the Big Smoke has to offer, this is also a lastingkeepsake for London lovers of every age and style